Why You Need Google+ Local for Your Business

Internet marketing has become very popular to small and large businesses because of its availability and accessibility, not to mention it is free. One of the best platforms to support your business and take advantage of online advertising is Google. It is dominating the World Wide Web; from being the most popular search engine in the planet, to being the most reliable internet browser today (Google Chrome). From ten things that Google knows to be true, the first is “Focus on the user and all else will follow.” This was highlighted after they replaced Google+ Places with Google+ Local. The new Google+ feature has helped users find the places they are looking for that are near their location, making it a very good way for business owners to present their products and services (especially restaurants and shops).

            Yes is the answer if your question is “can Google+ Local grow my business”; Fort Wayne business owners can be sure of that.  If you haven’t developed your business’ Google+ Local profile, you are missing a lot of opportunities to land a sale or win a new good customer. Here’s why you need Google+ Local for your business.

Now that Google+ replaced Places with Local (that has been integrated within the normal search results), the probability of your local business being found by your audience has increased. The only thing you need to do now is to optimize your Google+ Local page well. This can be done with SEO-friendly information about your products and services (to help search engines see your business page), as well as a very pleasing picture of what your business is about (to catch your audience’s attention).

There are more opportunities to provide world class customer service. It is more than giving the right answers to all of your customers’ questions; good customer service is resolving a problem for the first and last time, giving the right answers to the questions at the time most convenient to your client, and prioritizing customer satisfaction. All of these are possible through Google+ Local, too.

You can also promote your business better. Google+ Local is a place where local businesses can easily get found by new customers, interact with existing customers, and promote their business at the same time. It’s an SEO, customer service, and marketing tool all rolled into one site.

                Start maximizing Google+ Local now for your business. It is good to be on top of search results and know exactly what your ranking is; this has been made even easier by the world’s most used search engine through Google+ Local.